With the world at the click of a button, shoppers are discovering emerging innovations and adopting trends at an impressive rate. They are looking to friends, influencers, and brands that test the boundaries of traditional style. In order not only survive, but thrive in this competitive industry, shop owners must do their part to stay informed with trend forecasts. In this blog post, we are covering three ways to stay one step ahead of the game!
1. Further Your Reach with Social Media
It’s no secret social media is an essential tool for small business owners. By simply showcasing your products, and promoting your space at Painted Tree, you could increase your engagement and foot traffic! Short-form videos have been gaining popularity the past year on platforms such as Instagram and Tiktok. Embrace the current trends by providing a virtual tour of your space or a behind-the-scenes shoot as you unbox or create your items.
2. Use Sustainable and Eco-Friendly Products
After the COVID-19 pandemic, consumers and brands alike have been searching for eco-conscious options. Consider using recycled materials to build out your space at Painted Tree or purchase from suppliers who offer recyclable packaging. It’s not just good for the Earth; it’s a total win for your brand too. People are all about making choices that are better for the planet!
3. Offer The Latest Trend
Current trends indicate a resurgence of classic styles with a contemporary twist, particularly those reminiscent of the 80s and 90s. By blending classic styles with modern flair, you can cater to a diverse range of shoppers. Wallpaper, flare jeans and mid-century modern pieces showcase this approach, embodying a style that transcends generations.